Ducati presents “The Origin Collection”, the new exclusive clothing line celebrating the first 100 years of the Bologna-based manufacturer.
A tribute to the brand’s heritage, it reimagines iconic elements with a contemporary style, offering enthusiasts the opportunity to carry a piece of Ducati history with them.
“The Origin Collection” consists of three Capsules – Heritage, Icon, and Tomorrow – which tell the story of a century of evolution through the language of design. Each line has its own stylistic and narrative identity, conceived to engage with different audiences yet united by a common vision: that of Ducati, which throughout its history has continuously ignited enthusiasts’ passion through renowned technical excellence and a sophisticated, emotional style.
Heritage Line
The Heritage Capsule is a tribute to timeless elegance and essential refinement. Designed by Drudi Performance and inspired by the iconic Ducati logo created by Giugiaro in 1977, this capsule reinterprets vintage graphics with a contemporary twist, giving life to a line that includes a technical jacket and several lifestyle garments dedicated to enthusiasts.
The Heritage C3 jacket, available in black for men and white for women, offers a modern reinterpretation of 1980s style, combining clean graphic lines with a red insert that highlights the Ducati logo. Produced by Dainese and certified according to the latest safety standards, it is made from soft cowhide leather for motorcycling use. Available in both standard and perforated versions, this garment is designed for urban riders who appreciate vintage-inspired style without compromising on modernity.
Completing the Heritage Capsule are the sportswear garments — a sweatshirt and polo shirt in men’s versions, and T-shirts in both men’s and women’s cuts), their design echoes that of the jacket, featuring the Giugiaro-designed logo reproduced on the back, a distinctive element of the entire line.
Icon Line
The Icon Capsule, designed by Drudi Performance, celebrates the history of the Bologna based manufacturer with a journey through the logos and symbols that have made Ducati a global icon. Entirely lifestyle-oriented, the line pays tribute to the brand’s roots with versatile, high-quality garments for both men and women. Among these, the eponymous jacket* – crafted from premium leather treated to achieve a soft, durable finish, perfect for those seeking a blend of style, comfort, and authenticity.
Tomorrow Line
As its name suggests, this Capsule represents the projection of Ducati’s history into the future. The Giugiaro logo is reinterpreted to create an all-over texture that gives the garments a youthful and contemporary style. The Tomorrow Line, available in a limited edition, includes a cap, a polo shirt, a hooded sweatshirt, and a T-shirt —offered in both red and black.
Enthusiasts can explore the entire collection on the dedicated page at Ducati.com, which can also be accessed via the QR code featured on the label of each garment.
“The Origin Collection” will be available in UK Ducati dealers from November.
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About Ducati
Ducati is an Italian motorcycle manufacturer founded in 1926 in Bologna, known for high-performance motorcycles with distinctive designs and powerful engines, particularly the 90° V-twin, which it brands as the “L-twin”. The company has a strong racing heritage, competing and winning in MotoGP and WorldSBK championships. Ducati was acquired by Audi in 2012 and is part of the Volkswagen Group.
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